Below is the list of placeholders you can use in your message template. Below shortcodes are grouped, so that they are easy to read and find.
General
| {{sitename}} | Site Name |
| {{siteurl}} | Site URL |
| {{wordpress-url}} | WordPress URL |
| {{tagline}} | Tagline |
| {{privacy-policy}} | Privacy Policy Link |
WordPress Profile Details
| {{wp-first-name}} | First Name |
| {{wp-last-name}} | Last Name |
| {{wp-username}} | Username |
| {{wp-nickname}} | Nickname |
| {{wp-display-name}} | Display Name |
| {{wp-email}} | |
| {{wp-user-website}} | User Website |
| {{wp-user-bio}} | User Bio |
WooCommerce Order Details
| {{wc-order}} | Order Number |
| {{wc-order-id}} | Order ID / Post ID |
| {{wc-order-status}} | Order Status |
| {{wc-order-date}} | Order Date |
| {{wc-product-names}} | All Item / Product Names in the Order |
| {{wc-product-names-br}} | All Item / Product Names in the Order with line break |
| {{wc-product-names-variable}} | All Variable Item / Product Names in the Order |
| {{wc-product-names-variable-br}} | All Variable Item / Product Names in the Order with line break |
| {{wc-product-name-count}} | First item name then item counter |
| {{wc-product-link}} | Product Links, comma separated |
| {{wc-product-link-br}} | Product Links with line break |
| {{wc-product-name-link}} | Product name and link, comma separated |
| {{wc-product-name-link-br}} | Product name and link with line break |
| {{wc-total-products}} | Total Number or Products in the Order |
| {{wc-total-items}} | Total Number of Items in the Order |
| {{wc-order-items}} | Names of all products in the Order and item counter |
| {{wc-order-items-br}} | Names of all products in the Order and item counter with line break |
| {{wc-order-items-variable}} | Names of all variable products in the Order and item counter |
| {{wc-order-items-variable-br}} | Names of all variable products in the Order and item counter with line break |
| {{wc-order-items-price}} | Individual Items with price |
| {{wc-order-items-price-br}} | Individual Items with price with line break |
| {{wc-all-order-items-br}} | All order items with line break |
| {{wc-sku}} | SKU of products in the Order |
| {{wc-sku-br}} | SKU of products in the Order with line break |
| {{wc-order-amount}} | Total Amount (Incl. Tax) |
| {{wc-discount}} | Total Discount Amount |
| {{wc-tax}} | Total Tax Amount |
| {{wc-order-amount-ex-tax}} | Total Amount (Excl. Tax) |
| {{wc-payment-method}} | Payment Method |
| {{wc-transaction-id}} | Payment Transaction ID |
| {{wc-shipping-method}} | Shipping Method |
| {{wc-shipping-cost}} | Shipping Cost |
| {{wc-refund-amount}} | Refunded Amount |
| {{wc-refund-reason}} | Refund Reason |
| {{wc-order-notes}} | Order Notes Provided at the time of Order |
| https://yoursiteurl.com/checkout/order-received/{{wc-order}}/?key={{post-_order_key}} | WC Order confirmation link |
| https://yoursiteurl.com/checkout/order-pay/{{wc-order}}/?pay_for_order=true&key={{post-_order_key}} | Pending Payment page link |
WooCommerce Billing Details
| {{wc-billing-first-name}} | Billing First Name |
| {{wc-billing-last-name}} | Billing Last Name |
| {{wc-billing-company}} | Billing Company |
| {{wc-billing-address-line-1}} | Billing Address Line 1 |
| {{wc-billing-address-line-2}} | Billing Address Line 2 |
| {{wc-billing-city}} | Billing City |
| {{wc-billing-postcode}} | Billing Postcode / ZIP |
| {{wc-billing-state}} | Billing State / County |
| {{wc-billing-country}} | Billing Country |
| {{wc-billing-email}} | Billing Email |
| {{wc-billing-phone}} | Billing Phone |
WooCommerce Shipping Details
| {{wc-shipping-first-name}} | Shipping First Name |
| {{wc-shipping-last-name}} | Shipping Last Name |
| {{wc-shipping-company}} | Shipping Company |
| {{wc-shipping-address-line-1}} | Shipping Address Line 1 |
| {{wc-shipping-address-line-2}} | Shipping Address Line 2 |
| {{wc-shipping-city}} | Shipping City |
| {{wc-shipping-postcode}} | Shipping Postcode / ZIP |
| {{wc-shipping-state}} | Shipping State |
| {{wc-shipping-country}} | Shipping Country |
WooCommerce Abandoned Cart
| {{wc-ac-first-name}} | First Name |
| {{wc-ac-last-name}} | Last Name |
| {{wc-ac-product-names}} | All Item / Product Names in the Order |
| {{wc-ac-product-names-br}} | All Item / Product Names in the Order with line break |
| {{wc-ac-product-names-variable}} | All Variable Item / Product Names in the Order |
| {{wc-ac-product-names-variable-br}} | All Variable Item / Product Names in the Order with line break |
| {{wc-ac-total-products}} | Total Number or Products in the Order |
| {{wc-ac-total-items}} | Total Number of Items in the Order |
| {{wc-ac-order-amount}} | Total Amount (Incl. Tax) |
| {{wc-ac-discount}} | Total Discount Amount |
| {{wc-ac-tax}} | Total Tax Amount |
| {{wc-ac-subtotal}} | Total Amount (Excl. Tax) |
| {{wc-ac-total}} | Total Amount |
| {{wc-ac-shipping}} | Shipping Cost |
Stock Notifications (Admin/Vendor)
| {{product-name}} | Name of Product |
| {{product-quantity}} | Quantity of Product Left |
Multivendor / Marketplace Plugins
| {{vendor-name}} | Name of Vendor |
| {{vendor-product-names}} | Name of Product |
| {{vendor-total-items}} | Total Number of Items in Order |
| {{vendor-order-items}} | Names of all products in Order with item counter |
| {{vendor-order-amount}} | Total Amount (Incl. Tax) |
| {{vendor-sku}} | SKU of Vendor’s Product |
New Post
| {{post-title}} | Post Title |
| {{post-content}} | Post Content |
| {{post-link}} | Post Link |
| {{post-excerpt}} | Post Excerpt |
| {{post-author}} | Post Author |
| {{post-date}} | Post Date |
| {{post-category}} | Post Category(s) |
| {{post-tags}} | Post Tags |
EDD – Easy Digital Downloads
| {{edd-sitename}} | Site Name |
| {{edd-name}} | Buyer’s first name |
| {{edd-fullname}} | Buyer’s full name |
| {{edd-username}} | Buyer’s username |
| {{edd-user_email}} | Buyer’s email |
| {{edd-billing_address}} | Buyer’s billing address |
| {{edd-date}} | Date of purchase |
| {{edd-subtotal}} | Total price of purchase before taxes |
| {{edd-tax}} | Taxed amount of purchase |
| {{edd-price}} | The total price of the purchase |
| {{edd-payment_id}} | Unique identifier for the payment |
| {{edd-receipt_id}} | Unique receipt ID for the purchase |
| {{edd-receipt_link}} | Receipt link for the purchase |
| {{edd-payment_method}} | Payment method |
| {{edd-discount_codes}} | List of discount codes applied to the order |
| {{edd-download_list}} | A list of download links for all purchased products |
| {{edd-file_urls}} | A plain text list of download links for all purchased products |
| {{edd-ip_address}} | IP address of the buyer |
| {{edd-wpnotif-phone}} | Buyer’s phone number |